EXTRA SOUND programme aims to boost Ukraine's presence in the international music community, to promote cooperation between music industry professionals and to systematically involve Ukrainian musicians in global industry events.  

Ukrainian musicians will be able to present their work at the leading showcase festivals of the world, as well as get acquainted with the international music community. Showcases will become a meeting place for professionals, including influential booking agents, music festival programme managers, owners of music periodicals, record label executives looking for new names and promising music projects. 

In 2021 Ukrainian musicians will have the opportunity to participate in four European showcase festivals under the EXTRA SOUND programme. Follow us on social media or subscribe to our newsletter to be the first to hear the updates.

The is for presenting Ukraine for the first time at the Reeperbahn Festival

Reeperbahn Festival is one of the largest European music showcase events, taking place in one of the most well-known areas of Hamburg — Reeperbahn. Each year the Festival combines a diverse line-up of more than 250 international talents with thousands of visitors, booking agents, critics, and representatives of the music industry. The Reeperbahn Festival Conference offers a programme that includes seminars, sessions, conferences, and workshops.

This is for meeting music industry professionals from all over the world at Waves Vienna

Waves Vienna is a prestigious annual event in the music industry. Each September, the Festival gathers more than 10,000 visitors in Vienna, including top musicians and key players of the industry. Two Festival’s locations host performances of almost 100 musicians from around the world.

This is for performing at the stage of a large-scale Budapest Showcase Hub (BuSH)

Budapest Showcase Hub represents the best that the Eastern European popular and alternative music has to offer. The Festival is the ultimate showcase event for the best regional bands and music experts, taking place in the heart of Budapest in spring.

This is for you!

We connect people and opportunities

We support professional and creative exchange between Ukrainians and their EU colleagues. This encompasses 20+ programme lines managed by us and a constantly increasing database of the best opportunities offered by other European organizations. This is just the beginning: more opportunities, events and acquaintances are coming.

We are all over Ukraine

We are convinced that we should go where our support and information are needed the most: out in the regions. Organising Pop-Up Hubs, creative entrepreneurship in the regions is stimulated, whereas the Mobile Pavilion sets our concept on the move.


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